Faculty of Communication and Media

FCM

 

 

Department of Public Relations

 

About the Department

 

 

 

The Department of Public Relations was established in 1433H, based on the administrative order No. 24158/ق issued on 30/11/1433 A.H. The department awards a bachelor's degree and a diploma in public relations by offering integrated academic programs that keep pace with the successive global developments in the field of public relations. Graduates are qualified to work in public relations departments and administrations for various institutions and organizations and play a significant role in the overall development of the Saudi society.

 

 

Department Vision

 

 

 

To be a regionally distinguished department that implements sustainability and community partnerships.

 

 

Department Mission

 

 

 

To prepare a distinguished generation of professionals and produce authentic scientific output while contributing to the service of society and building the knowledge economy in the areas of public relations.

 

 

Department Goals

 

 

 

  • Prepare highly experienced and competent public relations practitioners qualified to work for media outlets and various local and international organizations.
  • Produce qualified media specialists trained in public relations skills and methods critical to manage the image of organizations and brands such as implementing action plans, managing crises, and resolving conflicts.
  • Prepare graduates with high academic standards in the field of public relations capable of pursuing postgraduate studies.
  • Provide students with scientific research skills in the areas of public relations.
  • Create professionally qualified media professionals with PR best practice who can contribute to the overall development of Saudi society.
  • Create a media generation that understands public relations media messages and improve the levels of professional performance.

 

 

Academic Administration

 

 

 

Dr. Ala’a Bakur Alshaikh

Department Supervisor/Female Campus

Associate Professor

aalshaikh@kau.edu.sa

 

 

 

Male Campus:

fcm-pr@kau.edu.sa

 

Ext: 61870-67161

 

Female Campus:

fcmg-pr@kau.edu.sa

 

Ext: 044116

 

 

 

 

 

 

 

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Last Update 9/11/2021 3:24:11 AM